Pfalzsolar: Rebranding & design support for energy companies
Rebranding & Design Support
Pfalzsolar has been on the market for over 20 years and, even if the name makes it seem that way, it is at home in the Rhine-Neckar region, but is a big player nationwide. With Pfalzwerke as its parent company, Pfalzsolar is backed by one of the largest energy suppliers in the region.
We are all the happier that we have now been working with Pfalzsolar for over 1.5 years. Starting with a branding workshop with the management, marketing and sales, we took over the complete rebranding of Pfalzsolar. Especially for companies with history and tradition, it is particularly relevant not to throw everything overboard overnight, but to dive deep into the status quo and the plans for the next few years, to capture learnings from the past two decades and to incorporate everything into a clean and sustainable brand development.
Since the rebranding at the end of 2022 / beginning of 2023, we have been supporting Pfalzsolar as an external design department and assisting them with all questions and designs: from social media ads, events and trade fair stands to campaigns. We brought Stefan Kuhnigk on board as copywriter, so that both the design and the words speak the same language.