//

Teyeger: Rebranding and continuous design support

Rebranding and support

In the lively heart of Mannheim, Teyeger stands for more than just quality - it's a story that tells of passion and individualism. Known for their impressive selection of eyewear and sunglasses, Teyeger also stands out for their personalized service, which reflects the founders' dedication to individual care. Their enthusiasm for coffee and hospitality is testament to their commitment to hosting and connecting people.

When we embarked on the rebranding of Teyeger, our goal was to capture that spirit of uniqueness. We carefully refined their iconic logo, preserving its essence and recognizability gained over a decade, while adding a modern twist.

🌈 The color palette we chose reflects Teyeger's diversity - from soft pinks to bold reds, complemented by vibrant greens that highlight their passion for coffee and community. The brand is further enhanced by our bespoke graphics and distinctive patterns, ensuring Teyeger's look and feel is as unique as their approach to customer service.

👓 Our collaboration with Teyeger is not limited to rebranding. We continuously support them in their marketing strategy and design to further strengthen their unique presence in the market.

At BoredBrands Studio, we are bored with the ordinary. With Teyeger, we have created a brand that is anything but ordinary.

//
client
Teyeger
//
website
//
blog post
//
photoshoot